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Asus ZenFone Zoom S smartphone was launched in April 2017Asus ZenFone Zoom S smartphone was launched in April 2017,Asus ZenFone Zoom S smartphone was launched in April 2017.The phone comes with a 5.50-inch touchscreen display with a resolution of 1080 pixels by 1920 pixels.The Asus ZenFone Zoom S is powered by 2GHz octa-core Qualcomm Snapdragon 625 processor and it comes with 4GB of RAM.The phone

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Samsung TecTiles User programmable NFC stickers automate smartphone functionsWorking in conjunction with the free TecTile programming application running on an NFC-enabled Android smartphone, Samsung envisages individuals automating everyday functions, such as launching an app, sending an �at home� text message when walking in the door, putting the phone on silent, or dimming the display and

5 things to keep in mind while designing mobile ads

1. Avoid using an image that is long shot or has been shot too close up and use your brand colors in an solid background 2.Avoid using headline that is more than 60 characters, including spaces 3.Use  a call to action like  “click here “send a request ,get it touch.4. If you’re a ecommerce retailers , then you might  want to showcase a new product, use words like explore our latest additions, 5. If your aim is to” acquire subscribers, your call to action can be “ join our mailing list”  likewise , you can use “ find a store nearest to you".Don't expect mobile users to spend time look for alphabets or  searching for drop down forms

 Best Practices in Mobile ad design

Best Practices in Call to action :The call to action should be just a one click away . Don’t force uses and take them to a page that is more than 1 or 2 click away Design your banner from left to right, or top to bottom as the highest visibility of a human eyes starts from the left side and scrolls vertically. Ideally your call to action should be at the bottom or lower right corner . Avoid heavy and too dense landing page with too many words.For most mobile users, their attention is more focused on images rather than text. Highlight “what you think is the core product proposition 

Avoid heavy animated and flash.. At times the internet connectivity is not strong enough to support fancy banners and flash. While designing the ad banners, use minimum file size .Instead of making users go round and round clicking on hyperlinks, use “ catalogue of products or connect with us .Avoid making the form fields to large. Users hesitate to fill up large drawn out form fields

how blackberry founders sabotaged their first tablet "playbook"

 By the spring of 2010, when the iPad was sweeping across the world ,Mike Lazaridis was swept with the urgency to keep up with the tablet craze .The smartphone maker initially  tinkered with the possibility of producing a handheld computer larger that the PDA nut smaller than a PC. However it decided to  launch a 7 inches screen tablet.As the  iPad threatened RIM's  positioning and dominance of its enterprise wireless hand held wireless market, it had to react to iPad. 

With the purchase of   technology company, RIM had a secret weapon, QNX. The QNX OS specialty was creating microkernels , which was a building block of OS ,but not the complete OS . However it  wasn’t efficient on the battery front, which was one of blackberry’s core strength.Compounding the problems was the deadline which was set to the new Playbook launch. This mean that there wasn’t enough time to get the blackberry email on the playbook.For this the email application had to be rewritten as RIM wanted to provide one corporate email from both devices which meant that it also had to update its enterprise software which was deployed with over 25,000 of enterprise customers.Given the deadline to launch the tablet to take on iPad, this was impossible

 The result was that Playbook’s customers also had to own the blackberry if they had to access corporate email, making the device as a accessory to blackberry, which was its Flagship device rather than a standalone tablet. What this  meant  for consumers  to access email at Playbook was perplexing .Among the series of  steps to access corporate email 1)They had to download a bridge software app to their devices.2)set up to pair with the smartphone to its playbook 3)Then users had to wait for several minutes for the bridged email box on their playbook to fill up with their blackberry smartphone email.This had to be repeated every time since the email box vanished from the playbook as soon as the connection was cut If the kept both the devices, bridged for long, the wireless activity drained very quickly

For consumer this was  ridiculous as  in comparison ,the ipad enabled user to access their personal as well as corporate email, at a touch of the screen .What was more perplexing was that “ why did RIM take these cumbersome steps, instead of just giving access to hotmail or Gmail In the book “ "Loosing the connection" which chronicles the fall of blackberry, author Sean Silcof , states that Mike Lazaridis was so enamored with the Bridge concept theta RIM dint bother to develop the capability in time for the launch As apposed to this,the ipad came with the email box. The fascination of the founders with technology without understanding consumers preferences sounded the final obituary of the company

Huawei P9 Smartphone Uses Leica Camera Tech

Android Smartphone P9 Unveiled by Huawei – Dual Camera Technology

An Android smartphone was unveiled by Huawei which tends to use dual-camera technology enabling owners to refocus photos after they are taken. The outcome of the feature is an association between the Chinese tech firm and German camera maker Leica which means the P9 has the potential of creating shallow depth-of-field shots which is more commonly connected with bigger lenses.

According to analysts, the innovation can help Huawei in promoting itself as a premium brand as well as expand its market share. According to the research firm IDC, it is said that in 2015, the Shenzhen based company had shipped over 106 million handsets, representing 44.3% growth, the previous year. It was the quickest rise in sales of any major brands, putting Huawei in the third place with regards to market share.

But Apple still sold over double the amount of phone and Samsung had sold more than three times the number. Ian Fogg from IHS Technology consultancy had commented that the camera seems to be one of the things that define a premium smartphone and there is yet plenty of scope in improving the quality of the photography. Besides this, there are things which one can do when two camera sensors are put on the back which one can’t do with a single sensor.

Superior Performance in Low-Light Situations

Instead of providing users with the ability of taking two different kinds of photos, as in the case with LG’s dual-camera G5 handset, the P9 tends to combine the data from both its rear sensors in creating its 12 megapixel shots. One tends to capture red, green and blue – RGB information regarding the view while the other is limited to collecting monochrome image data.

The firm states that on utilising both types, the phone tends to deliver improved contrast, offering superior performance in low-light situations. However, the standout feature is the skillto stimulate wide aperture photography which is the effect of enabling more lights in a lens to create a shallow-depth-of-field. A shallow depth-of-field tends to create striking photographs of a topic with an unclear background. Photo fanatics often tend to spend huge sums on digital single-lens reflex cameras – DSLRs and large lenses to create the look.

Files Exported in RAW File Format

The P9, unlike the larger cameras, tends to permit users in changing the part of the image they desire to be in sharp focus after they have pressed the shutter button. This is made possible by the element that the two lenses of the phone slightly capture different views and built-in software analyses the differences to assume depth information.

On the other hand, the files can be exported in the RAW file format for the purpose of editing on a PC and the ability is made available only in stills mode but cannot be used to refocus captured videos. Lytro had earlier made attempts at selling specialist cameras which offered a similar refocusing ability but had given up on the consumer market after admitting that the rise of smartphone photography, its appeal had been restricted.

Refocusing functions had also been offered by Nokia and HTC on some of their handsets though they had achieved the effect in a different way. An industry-watcher had stated that the tie-up with Leica should inspire possible buyers not to let goof the dual-camera facility of Huawei, as being a ploy.

1 billion mobile subscribers,with 10 times mobile traffic being added every 6 month

By the end of 2015 half of the world’s population had at least one mobile subscription, totaling over 3.6 billion unique mobile subscribers. By 2020, around three-fifths of the global population will have a mobile subscription with 4.6 billion users with a growth of 4% CAGR with close to one billion new subscribers being added in 6 months

 At the end of 2015 half of the world’s population had at least one mobile subscription, totaling over 3.6 billion unique mobile subscribers. By 2020, around three-fifths of the global population will have a mobile subscription with 4.6 billion users with a growth of 4% CAGR  with close to one billion new subscribers being added in 6 months  

Developed markets are growing more slowly as penetration rates approach levels close to saturation. For example, in Europe and North America, unique subscriber growth was below 1% in 2015. At the other end of the spectrum, Sub-Saharan Africa was still the world’s most under-penetrated region with subscriber growth at nearly 12%. 

GLOBAL MOBILE  PENETRATION:: From 50% in 2015 ,,penetration will  exceed 59% by 2020
3G/4G MOBILE CONNECTIONS : 3G and 4g connections across the world  will exceed 69% in 2020  from 39% in 2015
NUMBER OF SMARTPHONES: Number from Smartphones across the world will reach 5.9billion by 2020 compared to 2.6 billion as of 2015
MOBILE TRAFFIC" set to grow 10 fold by 2019   

GLOBAL SIM CONNECTIONS :.Global SIM Connections  is set to reach 10 billion from 7.3 billion by 2020 Mobile operator revenues will growth from $1.15 trillion to $1.40 trillion, which is a growth of 3.1% CAGR 

Six Questions About Your Phone's Battery Answered

Guidance to Phone’s Battery

One of the constant problem faced by smartphone users is the battery life and while the handsets tend to be quite faster and powerful, its batteries tend to last for a shorter time in a day due to heavy usage or even moderate use after a period of time. The lithium-ion battery seemed to be around for over two decades and has not changed since Sony began developing them in 1991. Inspite of great efforts invested in replacing them, these batteries seem to be with in use for several more years. The following guidance could be helpful regarding phone’s battery:

1. Do I need to charge the phone when I get it?

It is not necessary to charge on receiving the phone. Earlier battery types like nickel cadmium had memory effect which meant that the batteries could maintain some capacity depending on how they had been charged and discharged. This would mean that electronic products usually come with advice to charge them completely and keep them plugged in for hours prior to use. But in the case of modern lithium-ion batteries, several people tend to agree that there is no such effect and the batteries seem to be dependable. A smartphone is fine to run out of box without filling in, beforehand.

2. Does battery life get worse over a period of time?

The battery tends to weaken over time. Modern lithium-ion batteries have been designed to withstand a certain amount of cycles, a full drain of the battery and a cycle is equal to a battery fully draining though all this does not have to be from one charge. As per Apple, one could use 75% of the battery’s capacity one day and then recharge it fully overnight. If one uses 25% the next day, one would have discharged a total of 100% and the two days would add up to one charge cycle. The lifetime of batteries measure in cycles seems to vary between various devices, though naturally have between 300 and 500 full cycles prior to reaching 70% of their original capacity. That is equal to a couple of years of usage, but the graph shown from Battery University indicates that capacity tends to begin to drop down quickly.

3. Does leaving the smartphone charging damage the battery?

Generally it does not damage the battery. There have been recommendations that keeping the phone charged overnight or continuously could force the battery to weaken since it tends to receive more power than needed. New battery systems nevertheless knows to reduce this to a trickle and only tops up a battery with the power needed. The exclusion is in very hot situations since heat tends to cause lithium-ion batteries to deteriorate somewhat reducing its performance. Since charging a phone tends to heat up a bit, combining this with the hot temperature could cause the damage. You could keep the phone comparatively cool while charging by placing it out of the sun for instance.

4. Can the phone be charged often or should wait till the phone battery has gone well down before charging it?

New lithium-ion batteries tend to gain nothing by being powered down and long charging cycles tend to be worse than short ones. Incomplete discharges and charges seem to prolong battery life, 50% discharges tend to occur between 1,200 and 1,500 times prior to capacity drops of 70% of its original span when compared to 300 to 500 for 0-100% charges. This efficiently would mean running the phone down 50%, charging it up again and running it down to 50% again would be better than a complete discharge.

5. Does turning off Wi-Fi and Bluetooth improve the battery life? What about airplane mode?

Wi-Fi and Bluetooth are not power hungry as they tend to be or as the phone’s cellular radio. Keeping them on would not possibly drain a vast amount of battery, though if one wants to completely maximise efficiency, it could help somewhat. Having the cellular radio look for signal in location where there is no signal, could be draining. You could activate airplane mode if the mobile signal is not needed. If you can connect to Wi-Fi go ahead – using 4G or 3G tends to drain the battery quicker than Wi-Fi.

6. How else can battery be saved?

Various things can be done to decrease how much power the phone could be utilising that will keep your battery lasting for a longer period of time and would deteriorate more slowly which include:

• Turning down the screen brightness 
• Disabling location as well as background app refresh for apps which do not tend to need it 
• Not closing the apps in multitasking – they are idle and opening them later on would tend to use up more battery 
• Disabling push notifications for email, Twitter and Facebook

The next big thing in phones may not be a phone

Phones – Incremental/Slightly Faster/Bigger/More Storage/Better Resolution

Almost a decade after the iPhone had ruined the mould for mobile phones, many are speculating whether the evolution of the smartphone has come to an end since even Apple tends to treat older, smaller 4-inch screens as something new. Industry experts are of the belief that invention in smartphones seems to be giving away to phone functions popping up as software or services in all kinds of new devices varying from cars to fridges to watches and jewellery instead of remaining with handheld devices.

Analysts as well as product designers state that fresh breakthroughs tend to go against the practical limits of what is there in present smartphone hardware with regards to screen size, network capacity and battery life.

The inventor, Christian Lindholm, of the easy text-messaging keyboards in old Nokia phones which made the best-selling mobile device of all time, stated that `everything in the phone industry now is incremental, slightly faster, slightly bigger, slightly more storage or better resolution.

Financial stakes seem to be high as the futures of Apple, Google and Microsoft, which are the three major listed companies of the world, at the end of last year may tend to turn on who will get the jump on making handset dismissed.

Big Scree Devices/Compact Wearable

Several firms seem to be experimenting on new ways of helping consumers to interact with the wider world through sound, touch and sight. These comprise of voice activated personal assistant devices hanging from smart jewellery necklaces with small embedded microphone or tiny earpieces that tend to get thing done depending on the verbal commands.

The biggest tech companies in the world have made great progress in this area with Google Now, Apple Siri, Microsoft Cortana and Amazon.com’s Alexa can now read texts or emails for users, answer practical queries, control phone features and manage basic communication or read a map. Richard Windsor, independent financial analyst, stated that `the way the whole thing is evolving, the device is itself becoming another way to provide access to a user’s digital life.

Lindholm now tends to run KoruLab, developers of ultra-efficient, compact software for running wearable devices and sees smartphone utilities splitting into two groups, namely big screen devices for rich entertainment and compact wearable for additional transaction purposes like maintaining one’s calendar, health or fitness monitoring or paying for products and services.

Mobile Networks – Moving to Connect to Other Devices

The financial analysts at UBS have assessed that smartphone makers would be generating over $323 billion by way of revenue this year, which is a 1.4% dropfrom last year. According to research firm Strategy Analytics, Apple exclusively had taken in half of the revenue and more than three quarters of all profits.

Apple had announced a variety of new products recently including cheaper 4-inch screen iPhone SE with a view to reverse the decline iPhone sales. Though phones are presently the Swiss Army knives of the electronic age, their necessary appeal to consumers has moved from eye-catching shiny screens and sleek bevelled edges to the apps and services running on the phones, often as Internet based services hosted in the cloud.

Bob O’Donnell, consumer electronics analyst and president of Technalysis Research in Foster City, California had commented that `mobile networks are moving to connect to all the other devices’.

HTC One M10 is Coming April 12

HTC’s Flagship Smartphone – HTC 10

HTC has begun sending media invitation for an event to be held on April 12 wherein the company is widely expected to expose its next flagship smartphone which is believed to be known as HTC 10. The announcement of the Taiwanese company informed that it would have simultaneous events in New York, London as well as Taipei.

The invitation moreover confirms that the launch event would be live streamed on April 12, on the company’s website. The company has requested users to log on to its website on April 12, 8 am New York Times, 1 pm London time and 8 pm Taipei time.The website also mentions that they admit it, they are obsessed … but in a good way’ and tends to have a hastag `#powerof10’.

The company will be unveiling the `power of 10 and in this case, 10 will be playing into the phone’s name which follows 2015’s HTC One M9 and M8 as well as the original HTC One. The announcement tends to come about a month late this year if one has been following the pattern of HTC for unveiling its headliner phone at the Mobile World Congress show in late February.

New Phone with Home Button/Edges

This delay to the phone watchers has been a sign of the struggle of HTC in stopping the bleed after years of steep market share drop-off together with poor sales. Some of the details of the HTC 10 revealed with a render published earlier in the month portrayed a new phone with a home button together with big edges.

The HTC 10 is said to have a 5.15-inch display together with Snapdragon 820 processor and would sit among the top-tier of Android phone. But the question propped up to HTC is what will make the 10 stand out from home runs like the Galaxy S7 Edge.

HTC has mentioned that it would be introducing its phone at the time of the online event and there would not be an in person component, though it may sound like anyone who would be interested, will be capable of tuning in. The announcement would be streamed at 8 am ET on their website. Besides a 5.15-inch Super LCD 5 display with QHD resolution, the handset would also be packed with a 3000mAh battery which if true would be the largest battery in HTC’s flagship in the HTC phones till date.

Smartphone – Compelling Camera Experience

Some other specifications rumoured regarding the HTC 10 state an Adreno 530 GPU, 4GB of RAM, a 12 megapixel rear camera and a USB Type-C port besides a Qualcomm Snapdragon 820 processor. Some of the images leaked regarding the unannounced handset recommend that it would sport metal build with broad chamfered edges and a physical home button below the display together with two capacitive buttons.

In an attempt to develop around its forthcoming flagship, HTC has claimed that HTC 10 will sport `World First, World Class’ front and back cameras. Chialin Chang, HTC CFO, had stated that the smartphone is expected to have a very compelling camera experience. According to the rumours, the HTC 10 is said to come in four colours of black and white, white, gold and black.

comparison faceoff between LG 5 vs Samsung 7

LG G5 vs. Samsung Galaxy S7 | SpecOut

LG5 and Samsung S 7 compared and reviewed by features

The Smartphone That You Can Bend

ReFlex – Bendable Smartphone – Get Direction/Read/Play Games

Recently, researchers from the Human Media Lab at Queen’s University in Canada have revealed a lightweight model atthe Tangible Embedded and Embodied Interaction conference in The Netherlands. It is called ReFlex which is built to bend as well as vibrate providing users with an improved sense of third dimension on their phones while they tend to get directions, read or play games. The phone’s basic hardware comprises of a 720p display which has been developed by LG together with a small phone processor running Android 4.4 `KitKat’.

Users could bend it like a stem or tend to stretch it like a rubber band. Having a bendable phone, users could rapidly thumb through books; feel for highlighted passages or for dog eared pages. Moreover, the flexible phone could also help drivers in keeping their eyes on the road enabling the possibility of `feel’ turn-by-turn directions. With games like Angry Birds, players could also bend their screens stretching out a slingshot with vibrations which could make the phone seem like recoiling rubber band.

However, the most amazing feature of the latest bendy model is that it is basically shatterproof. The secret behind the phone which is quite durable and lightweight is that the screen is plastic and not made of glass.

Android Device Stronger to Bend to 40 Degrees

The trade-off could be a deal-breaker in smartphone industry which has been dominated by glass screens. The phone tends to use off-the-shelf parts meaning a leap to market would not be a big jump. Professor Roel Vertegaal leading the team behind the phone comments that it is technology twelve years in the making. He further added that the phone is mass produceable as it is today.

Vertegaal whose academic research had been sponsored by the Canadian government and Canadian touch tech company, Immersion Corporation will not be building a consumer phone. He states that he will leave it to the Samsung’s and the LG’s of the world. According to his estimates it would take around three to five years in bringing the tech to the market.

The LG OLED display in the phone seems to be the same tech in bendable TVs and for $100, these LG smartphone screens could cost $25 more than a typical glass screen though would make the latest Android device much stronger to bend up to 40 degrees. The phone tends to be more flexible towards the centre with semi-rigid ends, where the 1,280 x 720-pixel display has a bit inferior resolution than an iPhone 6 at 1,334 x 750 pixels.

Flexible OLED Display

ReFlex seems to utilise a Flexible OLED display from LG alike to some of the rollable screens shown recently at CES this year which enables the user to bend it as desired. It is the first flexible phone with the combination of bend input with standard multi-touch abilities which means that one could use touch interaction such as a typical smartphone and also interact with definite apps on bending the phone.

Vertegaal has mentioned that when this smartphone is bent down towards the right, pages tend to flip through the fingers from right to left just like a book. With more extreme bends it would speed up the page flips and users can feel the sensation of the page moving through their fingertips through a detailed vibration of the phone. This would enable eyes-free navigation for the user, thus making it easy to keep track of where they are in a document.

The Smartphone Case with a Built-In Hand Crank

Smartphone case with Built-in Charger/Pop-up Crank

When phones tend to lose power they are not of much use and it could happen to anyone especially those that are smaller or older. However a phone case with a spare battery built-in could solve the problem. Usually power cases tend to be bulky and not so attractive but there are some new devices which have been slimmed down while helping to charge up the device.

Smartphones when they tend to be drained off would cause a bit of inconvenience to the user.The creation of a smartphone case with a built-in charger together with pop-up crank could keep the phone powered and in use. The design of the Ampware, putting the case in production is in the pipeline which tends to charge within a minute to keep the smartphone running for extra 40 minutes of talk time.

If an additional five full minutes to crank is done, the user could use the phone for an extra three hours. This is a first run through of hand wrench which has been shaped as a part of a telephone case. Besides this, it also has a USB port wherein one could use the case to charge other devices also and not just the phone to which it has been connected

Charge Phone - Spinning Handle

A smartphone case capable of charging the phone with built-in hand crank has been put up for sale. A wind up iPhone case which could charge a phone by spinning a handle towards the back could solve the problem of battery anxiety. According to the designers the Ampware CrankCase offers three hours of power on winding the handle for only five minutes.

The technology which tends to make the work is not revolutionary but has been incorporated in a solid though possibly life-saving smartphone case. Co-founder of Ampware, Mark Gabriel based in Baton Rouge, Louisiana had stated that he was inspired to develop the device after he had been separated from his family by Hurricane Katrina in 2005. He realised that without power, there was no way where one could stay in touch with friends and family.

With several of the people having the same problem during the incident like Karina as well as the recent happenings during Hurricane Sandy, he had to find a way in order to enable people to stay connected irrespective of access to a traditional power source. According to him `CrankCase tends to leverage the prevailing technology in a new way in generating power, keeping the mobile device charged without the need to depend on the traditional power outlets.

CrankCase – Magnetic Dynamo generator

CrankCase tends to use a magnetic dynamo generator in order to create the power required to charge the phone. It utilises a rare earth metal spinning within a magnetic field in order to generate electrical current in a coil of wire rolled around the magnet. Mr Gabriel had mentioned that spinning the handle on the back of the case for a minute could provide adequate battery life of 40 minutes of standby use for an iPhone and 20 minutes for an iPad mini.

 The handle towards the back of the case could also be utilised as a means of support for propping up the phone while watching videos. Mr Gabriel has now launched a campaign on Indiegogo in order to fund the development of the case and the team intend to start shipping the device at a cost of $59.

To pre-order the Ampware case, an early bird donation of $29 is essential wherein the estimated delivery would be in October this year.